Jul 29 2008
Scientific Advertising
Scientific Advertising by Claude Hopkins will show you how to increase your advertising ROI.
This classic was written over 8 decades ago, but its advertising principles hold true today more than ever before. Listen to a chapter a day, and you’ll notice how your ads increase responses as you implement everything you learn.
Click on the “track” you’d like to listen, or the play (>) button in order to listen to the book in its entirety. You must have the latest “Flash” player in order to listen to the recordings.
(Give it a minute or so to load, depending on your internet connection.)